Audio in PowerPoint falls into four
categories: 1) sound effects; 2) background music tracks; 3) audio you
record using a microphone--either individual recordings on various slides,
or a narration of your entire presentation; and 4) pre-recorded audio from
files. The first two types of audio are trivial, mostly overused, and
intuitive enough so that there is no need to deal with them here. The third
type I will save for another time. I will deal with the fourth
type--pre-recorded audio from digital files--today.
PowerPoint 2007 supports various digital
audio file formats:
- Apple audio interchange file format
(file extensions aiff, aif, aifc)
- Unix environment sound files (au, snd)
- Microsoft WAV files (an audio file
container for various codecs, wav)
- Microsoft Windows media audio format
(compressed wma files)
- Standard mpeg-1 audio layer 3 (mp3, m3u)
- Musical instrument digital interface
(midi, mid)
- CD Audio (cda, these files can only be
played back from a CD-ROM drive)
These last two are music file formats, and
will be ignored for our current discussion. Ogg Vorbis and Flac files are
two popular open source audio formats not supported by PowerPoint.
There are basically three ways to trigger a
pre-recorded audio file in PowerPoint. It is important to understand which
file formats can be supported by which techniques.
1. The first technique is to insert a sound
from file. This technique supports any of the sound formats listed above.
Do the following:
- On the Insert tab click the drop-down
beneath “Sound” and choose “Sound from File…”

- Browse to find the sound file you want
to insert, and click Insert after you have selected it from the Insert
Sound dialog box. A playback choice dialog box will appear:

- If you will be presenting live, you
almost always want to pick "When Clicked," because usually you will want
to make some introductory remarks before playing the audio file. If you
plan to save for the web, you may want to pick "Automatically."
Otherwise you will need to include instructions to your viewers on how
to start the audio playing.
Whether you click "Automatically" or "When
Clicked," a speaker icon will appear on the slide.

This is a reminder to you that an audio file
(or files--you can place as many as you want on a slide). If you have
chosen "When Clicked" it is also the trigger object for the audio. When the
speaker icon is clicked the audio will begin to play.
If you set up an audio file to play
automatically (or when clicked) and then change your mind and want to set it
the other way, click the speaker icon and then click on the “Sound Tools”
tab that will appear. Change its Play Sound trigger in the Sound Options
group on the ribbon.

By the way, if you have chosen for the audio
file to begin playing "Automatically," and do not want the speaker icon to
appear on the slide, you can drag it off the slide when editing in
PowerPoint so that it will not appear. The audio will still play.
2. If you want your audio file to be
triggered by clicking an object, but do not want the speaker icon to appear
on your slide, you can use any object (graphic, drawing object, SmartArt,
text--anything object) as the trigger. However, this technique only works
with wav files. To use any object as your audio trigger:
- Select the object you want to use.
- Click on the Action button on the Insert
tab.

- On the Mouse Click tab place a check in
the Play sound box.
- Click the Play sound drop-down and
select “Other Sound…”

- Navigate to the wav file you wish to
associate with the object (either the graphic or text) and select it.
If you have chosen to use a graphic, bear in
mind that you will need to provide some instructions, like “Click the
picture to play the audio file.”
This technique has the advantage of being a
little more sophisticated than the first technique, but has the serious
disadvantage of supporting only the wav file format. Since wav files are
uncompressed, they tend to be very large, and will bloat the size of your
presentation. wma or mp3 files are far better choices if file size is a
consideration.
3. The third technique is to hyperlink to
the file. This will work with any media file tyope, as long as there is a
media player associated with it. The disadvantage (if this is one) is that
the media player must appear on screen while the audio is playing. It can,
of course, be minimized and continue to play. Here is how to hyperlink to
an audio file.
- Select the object you wish to act as the
action trigger (it can even be text that says "Click here to play the
audio).
- Click on the Insert tab and the Action
button.

- On the Mouse Click tab select the
“Hyperlink to:” radio button.
- Click the drop-down and select “Other
File…”
- Navigate to the King speech—this time
using the wma file—and select it.

Using this approach may result in a security
warning from PowerPoint, if it has been kept up to date. It certainly will
with Windows Vista.

Clicking “Yes” will cause the media player to
appear and the clip to play.
To avoid this security warning, you may want
to link to a streaming media file that exists apart from your PowerPoint
presentation. This assumes reliable access to the web.
This last technique has the advantage of
supporting any file format, even formats not natively supported by
PowerPoint, like the QuickTime mov or Real media formats. The disadvantages
are that you must be sure there is a properly configured media player
available on the computer from which you will be presenting; you must be
sure it has the codecs required to play your media; and the media player
must appear on screen, unless you have taken steps to prevent this.
Regardless of the trigger technique, once you
have placed an audio file on a slide, you can control its properties from
the Sound Options group of the Sound Tools tab. (The Sound Tools tab will
appear in PowerPoint 2007 when an object that has a sound file associated
with it is selected).

Notice the "Max Sound File Size" control in
this group. This refers to wav files only, and has no effect on other file
formats. It means that wav files less than 100KB will be embedded in the
presentation file (the pptx file). Those above 100KB will be linked. You
can change this parameter to cause larger files to be embedded (or smaller
ones linked) but you will be bloating the size of your final pptx file if
you make it larger.
The number one difficulty people have in
presenting with media files is that they fail to play during the
presentation. This is usually because they have been linked--not
embedded--in the presentation and when the presenter copied the presentation
file to portable media, like a CD or flash drive, they failed to copy the
linked media files. The best advice for overcoming this problem is to
create your presentation in the same folder where all your media files are
stored, and then copy the entire folder over to your portable media.
The number two problem with presenting with
multimedia is that the media fails to play on a computer supplied in the
room where the presentation is given. There can be many reasons for this.
The best thing to do is to rehearse beforehand using the actual equipment in
the actual room. If this is not possible, take your own equipment--as far
as possible, so you can be sure you have everything you need to give a
successful presentation.